How often is the market observed, and which chains does it cover?

The observatory covers the main national grocery chains, in the assortment each one publishes online, and extends to whichever ones your category needs. It is refreshed every Monday: what you see is that week's market.

Can we check where a specific figure comes from?

Yes. Every observation keeps the chain, the store, the date and the listing it was taken from. You can see where each figure comes from before it goes to a committee.

Does the observatory stay inside our company?

Yes. It is installed on your own servers and the history builds up inside, so the asset grows over time under your control. The technology provides the weekly observation; the pricing judgment stays with the business.

Sectors

Decide on price with this week's market in front of you.

For consumer goods groups that set price and assortment across the whole national market.

The proof

The competitor's price stops being guesswork.

From a partial snapshot to the market every Monday.

San Benedetto now sets its prices with the week's market in front of it, chain by chain.

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The typical problem

Knowing where the market stands takes a hand-made collection effort that rarely holds up over time. And when a store stops carrying your product, you find out weeks later, once the sale is already lost.

What we build

We build a price and presence observatory over the main national chains. It collects the market every Monday and organizes it by product, format and chain, so you walk into the Monday meeting with the week's market in front of you. It covers the two questions the business asks: where your reference stands against the one next to it, and which chains no longer carry it. The observatory and its history stay inside your company.

Lineal

This project is sold today as a product: Lineal, the price and presence observatory, installed on your own servers.

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A similar problem in your company?

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Frequently asked questions

Frequently asked questions.

How often is the market observed, and which chains does it cover?: The observatory covers the main national grocery chains, in the assortment each one publishes online, and extends to whichever ones your category needs. It is refreshed every Monday: what you see is that week's market.
Can we check where a specific figure comes from?: Yes. Every observation keeps the chain, the store, the date and the listing it was taken from. You can see where each figure comes from before it goes to a committee.
Does the observatory stay inside our company?: Yes. It is installed on your own servers and the history builds up inside, so the asset grows over time under your control. The technology provides the weekly observation; the pricing judgment stays with the business.

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